Campaign toolkit: Lower the voting age
Are you ready to drive change and make the case for lowering the voting age? Then you're in the right place!
Young people deserve a say in the decisions shaping their future. But right now, young people below the voting age are often invisible in the democratic process.
this needs to change
📢 To help you run a powerful campaign and advocate for lowering the voting age, we’ve put together a campaign toolkit packed with everything you need. Check it out below 👇
your comms tools for action:
Narrative & visual guide – Make the case for lowering the voting age with facts that stick, an engaging narrative & distinctive branding:
Social media assets – Ready-to-use visuals and Canva templates to spread the word:
- Main visual of the campaign: Full HD Landscape (1920x1080px), Squared (1080x1080px), Instagram Post (1080x1350px), Instagram Story (1080x1920px)
- Social media post recommendations: Templates link
- Ready-to-use posters & visuals: Google drive
your advocacy tools for thought:
Materials & guidelines – Check out the Youth Forum's material tailored to the fight for lowering the voting age and youth rights:
Inspiration & related research – See what’s worked in other countries and learn from successful youth-led movements:
- Lowering the Voting Age to 16: Learning from Real Experiences Worldwide
- Youth participation in national parliaments
- Youth without Representation: The Absence of Young Adults in Parliaments, Cabinets, and Candidacies
- Voting at 16 in Austria: a possible model for the EU?
- Wählen ab 16 Wie wird es ein Erfolg? Hintergrundrecherche zu nationaler & internationaler Forschung und Praxis (in German)
- Wie Wählen ab 16 die Demokratie stärken kann: Strategien und Handlungsansätze (in German)
- Voting at 16? 16–17-Year-Old Germans Vote as Correctly as Adults
- Political interest, recognition and acceptance of voting responsibility, and electoral participation: young people’s perspective in Malta
- Votes-at-16 in Scotland
- Making votes at 16 work in Wales: Lessons for the Future
- Possibilities and perspectives of participation of older minors in electoral processes in Montenegro
- Evidence and Good Practice on Lowering the Voting Age to 16: Briefing for the UK Democracy Fund
- Le droit de vote à 16 ans : un nouveau souffle pour la démocratie (in French)
Get inspired by campaigns around the world – Canada, USA, New Zealand & Australia
start your campaign today
The time to act is now. Let’s amplify young voices and demand a democracy that includes all of us. And don't forget to check out our dedicated page to lower the voting age!